Specific training on the MICE segment at Paradores, lasting one hour and offered in two time slots to facilitate attendance by the entire network of Spanish Tourism Offices (OETs).
The aim of the session is to present Paradores MICE-focused offerings and commercial tools, in order to leverage the potential of international markets, increase international market share, and diversify demand beyond the establishments traditionally associated with this segment. The session is aimed at the managerst of all OETs and other OET staff interested in the MICE sector.